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PriceTek: Deposit Pricing Software

: Pricing Optimization

Estimated annual revenue growth for $5B rate-based bank

Product Category Balances ($B) Benchmark Revenue Improvement Est Annual Revenue Growth ($M)
Interest Checking $0.5 0-10bp $0-$0.5
Savings $1.0 0-10bp $0-$1
MMDA $1.5 5-15bp $0.75-$2.25
CDs $2.0 10-20bp $2-$4
Total Annual Benefit $2.75-$7.75

Estimated opportunity range

Bank Size (Rate Based $B) Benefit Range ($M)
$1 $0.6-$1.5
$2 $1.1-$3.1
$5 $2.8-$7.8
$10 $5.5-$15.5
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